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The Employee Advantage: How Putting Workers First Helps Business Thrive | Stephan Meier

Work For Humans

NOTE

Value Creation Requires Considering All Humans

Strategy textbooks often emphasize customers while neglecting employees. Recognizing that both customers and employees are integral human elements in strategy allows for a more holistic approach to understanding business dynamics. Research shows that employee motivation intertwines with business strategy, impacting the future of work. Traditional frameworks typically focus on customer-centricity, emphasizing improving customer experience to increase willingness to pay without adequately considering the role of employees as key suppliers. A comprehensive view, involving both sides of the value stick, reveals that embracing employee contributions significantly influences value creation alongside customer relationships.

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