Entering a partnership entails significant risk, often resulting in reduced earning potential. The initial distribution of equity can lead to feelings of loss, especially if not properly assessed. A successful partnership should focus on clear contributions: a partner must bring either financial resources, valuable experience, or time and energy that complement your strengths. It's crucial that these contributions are explicit and effectively utilized; otherwise, the partnership may falter. Past failures in partnerships often stemmed from insecurity, highlighting the necessity of ensuring that partnerships are formed based on complementary strengths rather than fear of operating independently.
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Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
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