Have you ever wondered why clear communication is essential for your book marketing success?
This week's guest expert is Ben Guttmann, a renowned marketing and communications guru and author of "Simply Put: Why Clear Messages Win and How to Design Them." With his deep experience, Ben helps you simplify your messaging so you can better connect with your audience.
Learn the core principles of successful book marketing, from simplicity to clear communication. Discover how fluency and empathetic communication can transform your book's reach.
Key Takeaways:
🔹 Power of Simplicity: Clear messages resonate and improve communication.
🔹 Beneficial Messaging: Focus on benefits to meet audience needs.
🔹 Empathetic Communication: Speak your audience's language emotionally and intellectually.
🔹 Removing Complexity: Minimize friction for better message fluency.
🔹 Practical Tools: Actionable tips to simplify and strengthen communication.
Tune in to master clear communication to level up your book marketing strategy. Learn from the best!
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Be More Human: Do the Work that Matters Most with Generative AI
The future of work is changing fast.
Master the practical applications of Generative AI in just four weeks with the AI-Powered Professional Program.
This hands-on workshop sprint is designed for professionals who want to streamline workflows, enhance productivity, and integrate AI tools into their daily work.
You'll learn how to use GenAI for writing, automation, research, and decision-making.
By the end of these four 90-minute Zoom workshops, you will gain real-world skills that improve your productivity, strategy, and creativity.
Each week, you'll tackle interactive challenges, and work on guided AI exercises, to immediately apply what you learn.
This program provides step-by-step instruction and real-world case studies to help you confidently use AI in your professional role. Join us and build the AI skills that give you a competitive edge.
*Ticket purchase gives access to all 4 workshops in the series. Recordings provided if you miss any of the sessions.
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Register here: ...