2min snip

The Diary Of A CEO with Steven Bartlett cover image

Airbnb CEO: “IT WAS SO DARK WE NEARLY DIED!”. I Was Lonely, Deeply Sad & Wanted To Be Loved! [INSPIRING!] Brian Chesky

The Diary Of A CEO with Steven Bartlett

NOTE

Culture is Crafted, Not Declared

Building a strong organizational culture requires more than simply articulating values or principles; it involves a continuous, hands-on approach to leadership and behavior. Culture is shaped by shared practices and lessons learned from challenges, which create lasting impressions. Effective leaders embody the culture they wish to cultivate, influencing behaviors that are mirrored throughout the organization. Every decision—hiring, firing, promoting—contributes to the culture and must align with intentional design. Leaders must actively engage with and refine the culture like a gardener, fostering a purposeful environment rather than letting it evolve passively.

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