AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min snip
20VC: Index's Danny Rimer on Investing Lessons from Hits like Figma, Discord and Etsy to Missing Snapchat, Airbnb, Facebook & Spotify | Why Valuation is a Trap and Market Sizing, Signalling and Sector/Geo-Specific Funds are all Noise
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
The Power of Branding in the Technology Space
In the technology industry, successful companies have often created strong brands as a byproduct of offering great products or services. Unlike most companies in the tech space, Apple and Airbnb have strategically focused on building their brands. Building a brand requires a deliberate approach to branding, defining what a company stands for, and telling its story effectively. Scarcity and brand go hand in hand, and it is challenging to build a brand halfway through a company's lifecycle. Many companies realize the importance of branding too late. True brands often have a polarizing effect, with people either strongly for or against them.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode