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Shaan Puri: 3 Principles to Master Storytelling | How I Write Podcast
How I Write
*** Newsletter Topic - Med Students on Interviews: Building likability through storytelling**
The key to storytelling lies in the concept of intention and obstacle, where every story must have a clear intention and a challenge hindering its achievement. This principle is crucial for maintaining audience engagement as individuals should be able to identify what the hero wants and what is blocking their path at any given moment. Furthermore, storytelling doesn't always have to involve life-threatening situations but can be effective even in simple scenarios like craving a croissant. By incorporating storytelling into everyday experiences, individuals can enhance likability and connection with their audience. This was exemplified through a personal story about attempting to cook Brussels sprouts for the first time, showcasing how even mundane tales can evoke interest and build a sense of relatability and charm.
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