Leadership choices are often influenced by the clarity of the narrative presented rather than the character or qualities of the leader. The speaker highlights examples of how the audience easily recalls and resonates with simple, memorable messages from certain political figures, emphasizing the importance of a clear and compelling narrative in leadership. Despite the stated preference for character, people tend to follow leaders who provide a clear direction and message that resonates with them.
Effective communication requires clear messaging. People will not move into confusion, but they will follow clarity. In this episode from 2018, Donald Miller and I discuss the clarifying questions to ask as you prepare your messaging.
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