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Cleaning Biz = Recruiting Biz
The key insight from the conversation is that in the cleaning business, the primary challenge is not acquiring customers but recruiting and retaining reliable staff. Success in the cleaning industry hinges on the ability to consistently attract low-skilled labor in high volumes who are trustworthy, punctual, and perform well. This shift in perspective reframes the cleaning business as primarily a recruiting and training business, requiring a strong emphasis on culture, training, and incentive structures to ensure the success of the staff.