The emergence of AI and automation is transforming the landscape of work by taking over quantitative tasks, allowing humans to focus on higher-level cognitive functions. Evidence from sources like McKinsey indicates that jobs requiring advanced cognitive processing are less susceptible to automation. Consequently, the challenge lies in improving work quality to enhance relevance, competitiveness, and productivity. As machines excel at quantity, a shift in how we measure work—prioritizing quality over mere output—is essential for leveraging AI's potential and overcoming productivity bottlenecks.

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