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S24EP02: The Firefighter Code

1 Insight

NOTE

Adapt Language to Connect

To effectively communicate with high-level executives and entrepreneurs, it’s essential to rephrase concepts to resonate with their experiences and mindsets. The idea of 'snuggling with the uncomfortable' might not be impactful for those facing financial pressures. Instead, consider using more relatable terms, such as 'fireproof your strategy' and 'embrace the slow burn,' which convey resilience and careful planning. Other suggestions include 'trust your gut,' 'precision under pressure,' 'leadership in two directions,' and 'sparks of success.' Tailoring language can bridge the gap between heartfelt ideas and the pragmatic concerns of business leaders.

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