
Improve Your Impromptu Speaking
HBR IdeaCast
The Power of the What, So What, Now What Structure
A simple structure called 'what, so what, now what' can be used to effectively communicate ideas. The 'what' refers to the idea or product, the 'so what' explains its importance to the audience, and the 'now what' highlights the next steps. This structure can be used in various situations, such as giving feedback or writing emails. It helps to convey information clearly and concisely.
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