In managing hate and negativity in business, it is crucial to understand that facing criticism and backlash is an inevitable part of success. One effective strategy is to ignore the hate, as this not only consumes minimal time and effort but also often leads to the haters inadvertently promoting your brand to their audience. Ignoring hate allows others to engage with your content and make unbiased judgments, all while you remain unfazed. Another strategy is to agree with the criticism, a tactic famously used by Eminem in rap battles. By agreeing with the negative claims, the power dynamics shift, and the conflict loses its steam. This approach disarms the haters and leaves them with nothing to push against, ending the conflict swiftly. Both strategies - ignoring and agreeing with the negativity - can be powerful tools in managing hate and negativity in business, helping to maintain focus, integrity, and control over the narrative.
“If people know that they can control your behavior by pushing this button to get this response from you, more people will hit that button.” Today, Alex (@AlexHormozi) shares effective tactics for managing hate and criticism, drawn from his experiences as a successful entrepreneur behind Acquisition.com. He emphasizes the power of persistence, resilience, and humor in turning negativity into motivation and maintaining a positive public image.
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.
Timestamps:
(0:45) - Dealing with criticism and negativity
(2:49) - The art of ignoring
(4:13) - Turning hate to your advantage
(9:54) - Handling lies and protecting your reputation
(12:42) - The four box strategy
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