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1010. Set A New Standard For Your Personal Brand with Rory Vaden
The Kelly Roach Show
How to Talk to Multiple Audiences
The key to success in personal branding lies in identifying the problem you solve in one word. Many individuals fail due to the 'She Hands Wall', a barrier between obscurity and notoriety. Small business owners often struggle with obscurity, trying to emulate well-known figures by addressing multiple audiences and using various business models across different platforms. This scatters their message and creates noise instead of clarity. To break through this wall, clarity and focus are essential. Successful examples like Bernay Brown demonstrate that dedicating oneself to solving a specific problem can lead to influential branding.
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