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THE ED MYLETT SHOW cover image

The Secret Weapon to Sustainable Change

THE ED MYLETT SHOW

NOTE

Decision Making Formula: Gain Pleasure or Avoid Pain

Every decision is driven by the desire to gain pleasure or avoid pain. Understanding this formula enables leveraging both mechanisms effectively in decision-making. Whether it's getting ready in the morning, eating, or any other choice, the underlying motivation is seeking pleasure or escaping pain. By recognizing this basic design mechanism, one can strategically use both pleasure and pain as drivers for decision-making.

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