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Founders cover image

#331 Christian Dior

Founders

NOTE

**Embracing Alter Ego **

Christian Dior's ancestor started the family fortune but lost it in the Great Depression, which instilled fear in Christian of entrepreneurship. To combat imposter syndrome, he created an alter ego of Christian Dior, the designer, distinct from his personal identity. This method of adopting an alter ego is reminiscent of Kobe Bryant's approach of transforming into 'the black mamba' on the basketball court.

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