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The Pursuit of Wealth: Barista to Billionaire - Andrew Wilkinson
Deep Dive with Ali Abdaal
Influencer Building Durable Businesses
Building durable businesses separate from personal brand is a smart move for influencers. It enables generating real cash flow, long-term value, and ownership in the future. Influencers can add substantial value to brands by owning a part of the business they promote. Equity distribution in partnerships should be based on the value each party brings. Careful consideration is essential in giving equity, ensuring those who take risks and contribute significantly are rewarded.
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