Emphasizing Data Governance and Awareness for Effective Data Management

The importance of data governance and awareness is highlighted as crucial for effective data management. It is emphasized that focusing on the fundamentals like data governance and Master Data Management (MDM) is crucial, even though it may not be considered exciting. Building awareness around the need to organize data effectively and establish governance practices is crucial as a starting point. Without proper data governance, there is a risk of poor data quality impacting the outcomes. It is also noted that awareness should extend beyond data and AI professionals to ensure understanding of the investment and effort required. Merely purchasing tools like AI solutions is insufficient without the necessary investment, understanding, and organizational buy-in. Success in data management requires a holistic approach that includes data governance, awareness, and appropriate investment in addition to technological solutions.