
Episode 762 | Doing Great Work, Hierarchy of SaaS Skills, and Public Deadlines (A Rob Solo Adventure)
Startups For the Rest of Us
Navigating Market Gaps in Marketing Automation
In this chapter, the speaker shares their experience of discovering a market gap in marketing automation, a field they had little prior knowledge of. They discuss the challenges of pivoting their company's focus and the lessons learned about competition and aligning products with market demands.
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