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Earnings from Betrayal
The dynamics of betrayal are highlighted through the relationship between Apple and Google, particularly in the context of Apple's lucrative deal to make Google the default search engine. This agreement not only introduces significant revenue streams for Apple but also solidifies Google's dominance in the search market by providing them with a vast, guaranteed user base. Currently, almost 50% of Google queries originate from Apple devices, illustrating the critical role this partnership plays in reinforcing Google's market power.