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The Power of Persuasion Through Introspection and Number Scales
A method was developed through extensive conversations, video recordings, and A.B. testing, where individuals are engaged in a unique way of introspection through number scales. By asking individuals to rate their beliefs or feelings on a scale and then prompting them to elaborate on the reasons behind their rating, it moves the conversation away from binary debates to thoughtful exploration. This technique has been highly successful in helping individuals change their minds, leading to its adoption in various settings like phone banks across different topics.