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Harnessing Multi-Platform Media with Boye Fajinmi of The Future Party
"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition
Iterative Content Development Process
Starting in the 'Wild West,' the team began with a weekly newsletter, then expanded to a daily edition and combined them based on feedback and gut feelings. They focused on curating content with an original take rather than original journalism, emphasizing the importance of audience feedback in refining their content format.
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