
How to Build a Better Brain, Brand & Business! – Patrick Schwarzenegger
The Human Upgrade with Dave Asprey
Invest in the Mission, Not Just the Numbers
Successful investments hinge on the mission and passion of the entrepreneurs rather than solely on business models or projections. Prioritizing the drive and vision behind a company can lead to significant opportunities in the market. Investing in companies that address essential needs or problems, while promoting a positive mission, is a key strategy. Examples include liquid IV, which aims to combat dehydration, and Super Coffee, which seeks to provide healthier alternatives to sugary drinks. The intersection of an entrepreneur's hunger for success and a compelling mission creates a vital foundation for investment decisions.
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