The success of Salesforce lies in offering a platform that allows extensive customization for each customer, contrary to traditional hard-coded solutions. By providing a metadata-driven application platform, customers can adapt the data schema, add fields, object types, link between them, create logic, and design custom interfaces. This approach opposes the one-size-fits-all concept by acknowledging that every customer should tailor their software implementation to their unique needs, enabling Salesforce to excel in the enterprise software market.

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