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Ep25: Winning With Offshore Talent; w/ Adriane Schwager, Founder & CEO GrowthAssistant — Product Market Fit podcast
Product Market Fit
Exploring Ideal Customer Profiles: Agencies, Aggregators, and DTC Businesses
The company is still figuring out their ideal customer profile, but they are currently focused on working with agencies and aggregators, specifically in the Shopify and Amazon spaces. They believe that marketing assistance is valuable to any business, regardless of industry. They have seen success with clients that have over 25 or 50 employees and a certain level of funding, as these clients are more likely to scale quickly.
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