The Rise of AI in Cultural Creation

A significant shift in cultural content creation is underway, with non-human agents poised to generate the bulk of cultural artifacts. This 'flippening' suggests that human-generated content may soon constitute a minority. Platforms like Facebook are already experimenting with AI-generated content that personalizes user experiences, indicating that the engagement levels seen in social media today will intensify. By 2025, AI agents could replicate human activities online, creating a scenario where corporations leverage multiple agents to operate according to market incentives. This development challenges the long-standing human monopoly on cultural creation—stemming from the unique capabilities of the human mind. The implications of this shift prompt a critical examination of how a hybrid society will function, where non-human consciousness contributes significantly to decision-making and innovation. Amid ongoing societal debates, particularly concerning immigration, the entry of AI into cultural spaces introduces further complexities about job competition and cultural ideologies, urging a deeper contemplation of what it means to live in a world increasingly shaped by artificial intelligence.