Plain English with Derek Thompson cover image

The Four Biggest Myths About Political Persuasion

Plain English with Derek Thompson

NOTE

Historical Lessons Do Not Guarantee Future Success

Writing about political persuasion based solely on historical successes is misguided. Just as NFL strategies from decades ago should not dictate current gameplay, past political tactics may not resonate with contemporary electorates, which are constantly evolving with new voters and candidates. Furthermore, the focus of persuasion should shift from attempting to change someone's mind to affirming their beliefs, suggesting that agreement may arise through validation rather than confrontation.

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