2min snip

The Bill Simmons Podcast cover image

The Future of Everything With Derek Thompson, Plus UFC 300’s Missing Main Event and the Rock’s Turn With Ariel Helwani

The Bill Simmons Podcast

ANECDOTE

NBA Podcast Consumption vs. Game Watching

  • Derek Thompson listens to hundreds of hours of NBA podcasts yearly but barely watches any games.
  • He calculated a 300:1 ratio of podcast listening to actual game viewing.
  • He calls this "psychotic behavior" and questions what it means for sports media economics.
  • He enjoys the NBA primarily through analysis and becomes a fan mainly during the playoffs.
  • Thompson compares this phenomenon to the way people consume late-night TV show clips online rather than watching full episodes.
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