Humans are neurologically predisposed to perceive their future selves similarly to how they view others, such as celebrities, rather than as a continuation of their current identity. Neuroscientific studies using fMRI show that when individuals think about their current selves, brain activity differs significantly compared to when they contemplate their future selves. Instead, the brain reacts in a similar way to familiar figures, illustrating a disconnect in how people relate to their future identity.
We are biologically wired to focus on the near-term, and that’s often a good thing. But in this moment — with global conflict, fast-evolving tech, and climate change dominating our present — we need to also prioritize long-term impacts. Futurist Ari Wallach joins Rapid Response host Bob Safian to dive into our biological and business motivations around what he calls “futuring.” Host of the new PBS docuseries, A Brief History of the Future, Wallach shares lessons from the longest-standing corporations on Earth, why he views AI as “immortal algorithms,” and how business leaders must embrace the moral imperative of their business as a core KPI.
Subscribe to the Rapid Response podcast feed: https://listen.rapidresponseshow.com/Subscribe
For more info, visit: www.rapidresponseshow.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.