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The color monopoly

Planet Money

NOTE

Owning the Standard: Power Dynamics in Color Palettes

Adobe had a long-standing deal with Pantone for color palettes in its software, but when the agreement ended in 2022, Pantone started charging users $15 a month to regain access. This incident highlighted the significant power that Pantone held as the owner of the color standard, allowing them to control access to the palettes at will.

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