The first ingredient is to focus on the big picture before diving into details, thinking about the audience and what's in it for them, to keep them engaged. The second ingredient involves adopting the role of a storyteller rather than just a presenter, using PowerPoint as a tool to complement the story. Lastly, in today's world of complexity and information overload, simplification is crucial. This includes using simpler words, clear explanations, avoiding jargon, and replacing convoluted language with straightforward terms, as simplicity is seen as a powerful communication asset.

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