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WiM004 - The Saylor Series | Episode 4 | Bitcoin: The First Digital Monetary Energy Network
The "What is Money?" Show
Stability and Branding: Guard Against Commoditization
Gold's indestructibility contributes to its stability, as all mined gold remains part of the total supply, creating a reliable asset akin to stable commodities like starch or Coca-Cola. Businesses strive to maintain non-commoditized status to protect profit margins, as commoditization leads to a decline in value to basic production costs. Branding emerges as a crucial strategy to differentiate products and avoid market saturation, exemplified by high-value brands like Apple and Google, which showcase the importance of innovation and identity in preserving value.
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