
Giving Tuesday: Why Giving Money to Others Makes us Happier
The Happiness Lab with Dr. Laurie Santos
00:00
Enhancing Happiness through Prosocial Spending
Different types of prosocial spending offer varied levels of happiness benefits. Giving with a strong social connection leads to a greater boost in happiness compared to mere gift-giving. Acts that lack social interaction, such as sending gift certificates or making donations without recognition, may not fully leverage the happiness potential of prosocial spending. Research indicates that emphasizing social connection in giving increases enjoyment and happiness derived from the act.
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