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Refocus Drives Recovery and Growth
A strategic refocus on core customer needs and a decisive cut of underperforming projects enabled a turnaround for the company. Transitioning from AWS to in-house data centers drastically reduced costs, enhancing profitability. Despite a period of cashflow negativity, the company rebounded to become highly cashflow positive, generating over $300 million in free cashflow by doubling revenue while simultaneously lowering expenses.