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EP 91: How George Kurtz (CEO, Crowdstrike) Built A $65B+ Company

The Logan Bartlett Show

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Evolution from Services to Products in Business

The evolution of this business followed a structured path from selling services to developing and selling a software product. This journey allowed the business to gradually displace competitors by building upon its initial offerings and leveraging strong relationships in the security industry. Ultimately, the founder's vision aligned with the business's trajectory, demonstrating the importance of establishing trust and relationships in security to successfully transition from services to software products.

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