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537. “Insurance Is Sexy.” Discuss.

Freakonomics Radio

NOTE

How to Lower Your Home Insurance Deductible

Homeowners should be humble and recognize that they are at risk for damage from natural disasters, such as snowstorms and flooding, and that they should think about how to design their policies to attract customers who are at a lower risk for damage./nSellers should also be humble and recognize that their policies may not be attractive to certain customers, and they should try to design their policies to attract customers who are at a lower risk for damage.

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