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#329 - The Crystal Ball of Commerce: Predicting Trends with Next Big Shop’s Founders

DTC POD: How The Best Brands Are Built

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Analyzing Hot Trends and Seasonality in E-commerce

The e-commerce industry has seen a rise in the popularity of buying plants online and health and wellness products, especially during the summer season. The analysis of trends around Black Friday reveals a shift in consumer behavior from buying home goods to individual-focused products like skincare and supplements. Tracking data from 84 million SKUs provides insights into the evolving consumer preferences and market dynamics.

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