The Power of Temptation Bundling for Achieving Goals

"We're wired to look for the path of least resistance and efficiency, and that's normally a good thing, but it can get in the way when we want to make a change," says Wharton professor Katy Milkman. Through her research on decision making and in her recent book How to Change: The Science of Getting From Where You Are to Where You Want To Be, Milkman examines the many barriers we create for ourselves when it comes to achieving goals.

"Who you surround yourself [is important] with because we have a tendency to conform to the people around us," she says. "And if we are surrounded by people who show us our limitations, that can be a barrier."

On this episode of Think Fast, Talk Smart, host Matt Abrahams sits down with Milkman to further explore her research into human behavior and decision making, motivation, and tools we can use to make real change. 

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