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Embraer: Defying Gravity - [Business Breakdowns, EP.158]

Business Breakdowns

NOTE

Origins of Embraer: A Unique Story of Success

Embraer's origins were unique, emerging from a period of autarky where Latin American nations aimed to nurture domestic industries. While most attempts at homegrown industries failed, Embraer, which started as a military system production company in a hobby shop, succeeded. This success story stands out in a region mostly known for commodities industries and banking, showcasing the unorthodox path to success taken by the Brazilian company.

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