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Direct Sales For Authors with Pierre Alex Jeanty
Author Nation: State of the Nation
Teach Customers to Value Your Work
Setting low prices and frequent sales can attract customers who do not value your work and only seek freebies. By constantly offering discounts, you are training customers to wait for sales, ultimately leading to attracting customers who do not appreciate the value of your products. This can result in a customer base comprised mostly of freebie seekers and complainers.
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