The Hypnotic Selling Formula With Joe Vitale
Dan Kennedy's Magnetic Marketing Podcast
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Using Questions and Curiosity in Hypnotic Copywriting
Hypnotic copywriting techniques rely on curiosity. By asking engaging questions throughout the copy, the writer keeps the reader's mind open to suggestions. Instead of closed-ended questions, open-ended questions are used to deliver the message effectively. For example, instead of asking 'Do you know how to save money on your taxes?' which allows for a simple yes or no answer, the writer would ask 'What are the seven best ways to save?'
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