The cultural side of democratization and timelessness presents a challenge in building a knowledge-sharing system. While some teams prioritize immediate product decisions, others prioritize curation for broader knowledge. It's difficult to encourage people to contribute to long-term goals when they optimize for short-term benefits. Balancing these priorities is crucial for achieving the original mandate of the organization and expanding the tool.
Matt Duignan manages HITS—Microsoft’s Human Insight System, a web-based platform that captures market and data science insights, serving as a cross disciplinary database. He chats with Lou about how his team democratizes the process of arriving at new insights by offering access to researchers’ knowledge and data from different silos across the whole company. He also touches on the challenges of making such a system work in the absence of a cultural commitment to curation, and getting disparate teams to remember that they aren’t only researching for their own departments, but for the benefit of others as well.
Learn more in “Skip User Research Unless You’re Doing It Right — Seriously” on Medium: https://medium.com/microsoft-design/skip-user-research-unless-youre-doing-it-right-seriously-15494e5ee033