The Importance of Net Dollar Retention and Proper Instrumentation for Startups

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Startups are all about taking swings and trying to survive until something works. The most important metric is net dollar retention, as it shows if customers are leaving or unhappy. If net dollar retention is below 100%, there's something wrong and it needs to be fixed. Proper instrumentation is key to success, and with SaaS grid, founders can easily connect their data sources and customize their own dashboards.

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Today’s show:

SaaSGrid Co-Founders Ethan Ruby and David Sacks join Jason to demo SaaSGrid and break down the solution it provides for founders (3:12). They also cover the software recession (26;18), AI’s impact on SaaS (36:41), and much more!

Time stamps:

(0:00) David Sacks and Ethan Ruby join Jason

(3:12) The solution SaaSGrid provides for founders

(7:02) Ethan demos SaaSGrid

(9:25) House of Macadamias - Get 20% off and a free box of Namibian Sea Salted Macadamia Nuts at https://houseofmacadamias.com/twist by using code TWIST20

(10:45) Burn multiple and startup efficiency

(16:27) Fixed cost of a SaaS business today and major roadblocks in SaaS

(20:40) Determining target customers and when outbound makes sense

(25:10) Vanta - Get $1000 off your SOC 2 at https://vanta.com/twist

(26:18) Headwinds against SaaS and the software recession

(30:12) The MRR chart and analyzing contraction and churn

(35:13) Fitbod - Get 25% off at https://fitbod.me/twist

(36:41) AI’s impact on SaaS companies

(41:47) The ZIRP/COVID-19 bubble and founders skipping funding rounds

(44:37) The 3 MOST important things for SaaS companies to pay attention to

Check out SaaSGrid: https://www.saasgrid.com/

FOLLOW Ethan: https://twitter.com/ethanjruby