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Strategies for Communicating Change Through Various Channels
When communicating change, consider the nature of the change - welcomed or resisted, and establish an appropriate communication frequency and channel. Utilize existing communication channels within the organization such as social channels, leadership meetings, regular business reviews, change management teams, project teams, and communities of practice. Leverage communities of practice as they have been proven to be powerful communication channels in organizations and can serve as advocates for change, asking questions and challenging assumptions.