2min snip

Founders cover image

#208 Steve Jobs, Bill Gates, Michael Dell, Bill Gates, Andy Grove, Bill Hewlett

Founders

NOTE

Customer Focus vs. Profit Focus in Business Management

The key insight from the snip is the importance of prioritizing managing the top line of a company, which includes customers, products, and strategy, over the bottom line. Focusing on making the best products for customers leads to long-term success, whereas solely aiming to maximize profits can lead to losing sight of the company's primary goals. The shift in focus at Apple from creating top-quality products to prioritizing profit was pinpointed as a critical factor that impacted the company's success negatively. This shift affected every decision made by the company and ultimately led to a situation where the managers were more focused on making money than on delivering the best products for customers, resulting in the need for a new approach when the company faltered.

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