“Words mean things” (w/ Anat Shenker-Osorio, Host of Words to Win By, Principal of ASO Communications)
What Can I Do
Communicate with Purpose: Follow the GAME
Effective communication on social media requires a clear understanding of intent before engaging. Individuals should evaluate why they are communicating, what they hope others will believe, and the actions they desire from those audiences. Adopting a structured approach is essential, as illustrated by the GAME framework—Goal, Audience, Message, Engagement—where defining the goal and audience must precede crafting a message, and engagement should be prioritized last. This strategy allows for a more meaningful and productive interaction, particularly when faced with challenging narratives such as racism or sexism.
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