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Focus on Pay Growth and Newsletter Strategy for Channel Testing
The plan is to focus on pay growth, test various paid channels including meta ads, Twitter ads, and the I've boost spark loop. Additionally, newsletter ads will be explored in the future. The focus is on five pay growth tests initially with potential discussion on newsletter strategy in upcoming episodes. The goal is to share more metrics beyond subscriber numbers and revenue soon, including sales page performance and emails. The discussion shifts to former colleague Brad Wohlverton's newsletter, highlighting his experience as a newsletter operator and promoting subscription at newsletterexamples.co.