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288 - From Notes to Network: The LinkedIn Transformation - with Sam Browne
The Futur with Chris Do
Striking a Balance: Education, Inspiration, and Sales in Content Creation
Maintaining a balance of 90% educational and inspirational content with 10% sales content is crucial to avoid overwhelming the audience with sales pitches. Educational content establishes authority, while personal content builds connections and trust with the audience. Initially, focusing on educational content helps smaller creators gain recognition, while personal content becomes more relevant once an audience is established. Ultimately, the key to long-term success in content creation lies in genuine passion for creating, helping others, and engaging with the audience, rather than just focusing on monetary gain.
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