Leverage Cross-Posting for Greater Impact

Utilizing cross-posting by sending identical content through emails, blogs, and platforms like Medium is a strategic way to amplify reach. This method allows for easy reference to existing member interactions, while also creating opportunities to link back to archival content or other products. Timing of posts is flexible; publishing on Medium simultaneously with newsletters can effectively enhance visibility. Understanding and using canonical links on Medium can further optimize content distribution and avoid duplication issues, maximizing engagement across platforms.