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#069 David Senra + Mitchell Baldridge #4: Old Books, New Events, and A Surprise CEO Job
Smart Friends
Be Easy to Interface With
The key insight is the importance of being easy to interface with, especially in a world where people have less time to deal with information. It is crucial to make it immediately obvious what value you can provide, whether it's through a podcast, social media, or any other platform. By ensuring that the value proposition is clear and easily understandable, one can attract and retain the attention of the target audience. This concept is exemplified by the idea of distilling one's offering into a simple, clear message, as demonstrated by the example of Steve Jobs making himself easy to interface with in three words: 'insanely great products.' The notion that people should focus more on making themselves easy to interface with is emphasized as a powerful idea.
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