Tom Bilyeu's Impact Theory cover image

Turning $0 Into $100 Million: How To Make So Much Money You Question It's Meaning | Alex Hormozi PT 2

Tom Bilyeu's Impact Theory

NOTE

Thorough and Iterative Writing Process

The speaker emphasizes the importance of thoroughly reviewing and iterating on their writing to ensure clarity and coherence. They recount spending 25 hours on a single page of a cover letter, and explain that every single person who reads the book will read the first page, indicating the significance of investing time in the beginning. They approach each page of the book with the same level of scrutiny, with the goal of creating a timeless piece of work that could be beneficial even 100 years ago.

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